WE KNOW IT IS NOT ONLY ABOUT DATA. IT IS ABOUT MEANING.
From simple monitoring of campaigns to sophisticated C-suite analytics, Commetric brings powerful data-to-insight-to-action.
WHAT THIS MEANS TO YOU?
RICH RAW DATA
Commetric's data platform processes all formats of media data. We're data agnostic and partner with the leading data aggregators and our own proprietory data gathering technologies.
Our products understand human speech as it is spoken. We retrieve business-relevant data set to be enriched further by our team of experts.
Our products are value-driven, delivered by combining the best people with cutting edge technologies. Our experienced data science team blends a wide swath of tools and techniques for project management, data harvesting and analysis to deliver seamless business intelligence results.
DATA QUALITY ASSURANCE
Commetric's products achieve this by applying a broad set of validation and check routines that avoid irrelevant media and untrustworthy metrics.
FLEXIBLE DATA COMMUNICATION
Simplified information access and faster time-to-solution. Our output is configured to fit your needs.
FIT TO YOUR WORKFLOW
Upfront, rapid feedback cycle, delivered directly into your workflow, so you can use it immediately.
We're multi-lingual, multi-cultural, and multi-channel.
We gather and process multiple social, online and traditional media formats in a variety of languages and locations. Our text processing is flexible enough to combine the content from multiple formats into a single stream, allowing us to track the conversation, gauge how quickly it's spreading and identify the channels that are driving it. In this way, we provide clients with a 360° view of the conversation.
We apply agile analytics to your data challenges. A team of data scientists, project managers, software developers and other experts work with you to hone each KPIs and focus area.
Data Quality Checks
Our proprietary text mining platform, is powerful enough to sift through evolving conversations and identify relevant data. During our data gathering and analysis processes we apply a broad set of rules and built-in integrity checks, cleaning techniques, cross-checks and completeness checks etc. to ensure accuracy, completeness, and consistency of data.
It is not enough to gather and analyse data. It must also be presented in a way that is clear and easy to understand. Commetric has been a leader in data visualisation since we first launched our award-winning Influencer Network Analysis maps. Our technology is flexible enough to offer multiple data formats and visualisations via easy to use online dashboards and executive reports.
Industry leaders rely on Commetric
Susanna Flood, Amnesty International
We found Commetric delivered comprehensive analytics with strong insights; as a result of their work we have new intelligence on how the media portrays Amnesty and we can better understand the media discussion on the issues that we engage on.
Eric Drosin, The International Diabetes Federation (IDF)
"Without data, you're just another person with an opinion," - W. Edwards Deming
The above quote nicely captures the value that Commetric deliver. Their findings were solidly grounded, impartial, open-ended and multi scenario-focused. The results helped shape a complex global awareness campaign and refined our communication investment decisions. In summary, what Commetric helpfully do, is avoid yet another 'opinion' entering the room.
Paul Taaffe, Groupon
Commetric provides actionable insights that drive communications strategy like no other analytics firm I've worked with. Their flexibility and the fact that I could speak to a human instead of just software, allowed us to configure the most effective areas that we needed to measure.
Jo Perrin, Verizon
Commetric's analysis is a vital component of Verizon's overall communications measurement toolkit. It provides a transparent, independent view of programme results which helps our in market communication team measure progress, focus resources, and optimise performance. It also enables our regional teams to easily provide transparent, credible reporting back into the business.