Get strategic with communications analytics
From tactical to strategic
Commetric will help you transform your communication campaign activities from tactical to strategic. We will equip you with performance analytics and insights that will drive your future strategy, not just measure prior performance.
Increase the awareness and engagement for your product or service to drive sales
- How is the media conveying your strategic messages?
- Who are the journalists, bloggers and commentators that matter?
Increase the share of voice or positive coverage of your product or service to increase your market share
- What is driving your share of voice?
- How are your brand messages trending across social networks and markets?
Commetric Media Analytics and Commetric Social Media Analytics give you high-quality insights on competitive media coverage, key messages and themes both positive and negative, media recommendations and key spokesperson quotes.
Close the gap between desired reputation and audience perceptions of your corporate brand for better reputation management
- Who are the gatekeepers of influence for your brand?
- What views are they promoting?
Commetric Influencer Network Analysis (INA) provides you with highly focused and visual conversation maps revealing themes and messages promoted by key stakeholders.
Track and analyse emerging issues in media coverage to manage communications proactively
- Which are the emerging issues in your industry?
- What is your competitors positioning and issues share of voice?
- Which are the key topics and players in your industry ecosystem?
Commetric Industry Issue Tracker equips you with media intelligence focusing on emerging and prominent issues, companies, products, brands and executives being referenced in each industry, highlighting influencers and identifying issues as they emerge.
Industry leaders rely on Commetric
Susanna Flood, Amnesty International
We found Commetric delivered comprehensive analytics with strong insights; as a result of their work we have new intelligence on how the media portrays Amnesty and we can better understand the media discussion on the issues that we engage on.
Eric Drosin, The International Diabetes Federation (IDF)
"Without data, you're just another person with an opinion," - W. Edwards Deming
The above quote nicely captures the value that Commetric deliver. Their findings were solidly grounded, impartial, open-ended and multi scenario-focused. The results helped shape a complex global awareness campaign and refined our communication investment decisions. In summary, what Commetric helpfully do, is avoid yet another 'opinion' entering the room.
Paul Taaffe, Groupon
Commetric provides actionable insights that drive communications strategy like no other analytics firm I've worked with. Their flexibility and the fact that I could speak to a human instead of just software, allowed us to configure the most effective areas that we needed to measure.
Jo Perrin, Verizon
Commetric's analysis is a vital component of Verizon's overall communications measurement toolkit. It provides a transparent, independent view of programme results which helps our in market communication team measure progress, focus resources, and optimise performance. It also enables our regional teams to easily provide transparent, credible reporting back into the business.