The micro view of your reputation

Health Equity: How Can Pharma Put the “S” in ESG?

As COVID-19 has unequally affected many racial and ethnic minority groups, the crisis served as a call to action within the public health community, spurring pharma to pursue actionable efforts toward reversing health inequity.

Our media analysis found that the top issues of concern were clinical trial diversity and drug pricing, while Pfizer, Johnson & Johnson, Moderna and Novartis were the most influential companies in the health equity debate.

Sustainability in FMCG: Media Analysis Report

To analyse how the FMCG industry’s sustainability credentials have been reflected in the media, Commetric compiled a report assessing the media profile and performance of 10 key FMCG players – Unilever, Nestlé, PepsiCo, Coca-Cola, Danone, Procter & Gamble, Mondelez, Mars, Colgate-Palmolive and Anheuser-Busch.

We sourced and qualitatively analysed 290 English-language articles published between October 2020 -October 2021 in a set of pre-defined global publications. These comprised top mass media outlets like Reuters, the New York Times, Forbes and the Guardian.

Pfizer, Canned Cocktails and Pride: Commetric’s Most-Read Media Analyses of 2021

While the presidential election, the pandemic and racial reckoning were stories that drove intense interest and engagement to news outlets in 2020, some metrics suggest that 2021 represented the inevitable hangover: engagement with news content plummeted last year compared to 2020 due to the decline in interest in news about COVID-19 and politics.