Аs regulatory approval challenges mount, many pharmaceutical companies are seeking deeper collaboration with key opinion leaders (KOLs) throughout the drug development process.
The media can have a disproportionate impact on your company’s reputation. A media audit is the first step towards using your media reputation as a source of competitive advantage and demonstrating your ROI.
Organisations and consumer brands alike benefit from understanding the influencers and stakeholders involved in their area of expertise.
The presentation uses case studies to show how influencer network analysis can help understand your brand influencers.
Tesco Bank Fraud – A well managed crisis with broader implications for all consumer facing industries.
In this webinar media analysis experts Commetric partnered with strategic research consultancy Incite to try and understand the possibilities and limitations of using social media research to understand the consumer.
Media analysis experts Commetric partnered with strategic research consultancy Incite to try and understand the possibilities and limitations of using social media research to understand the consumer.
In this practical insights webinar leading sports strategist and FIFA consultant, Geoff Wilson and Commetric Head of Marketing Georgi Ivanov discuss how sports marketers can deal with the Sports marketing 3.0 challenge in a transmedia context.
On this on-demand webinar, Jo Perrin, Director of Corporate Communications at Verizon Enterprise Solutions and Sarah Curnow, Director of Insight at Commetric discuss how AMEC’s PR measurement framework helps structure the measurement challenge.
The presentation uses Verizon’s gold winning case study to reveal how to use media intelligence to feedback into communication programme planning.
In this case study, you will learn how Commetric helped the International Diabetes Federation (IDF) become more targeted and efficient in its stakeholder outreach and enhance its overall communication strategy.
Arsenic has been widely discussed in the media over recent years. Questions and concerns about its alleged health implications and the possible need for further government regulation have kept the debate newsworthy.
