Influencer mapping

Map your reputation flows

We push the boundaries of influencer mapping

Unlike most influencer identification tools, which focus on reach or associate influencers with a pre-defined list of topic categories, Commetric’s Influencer Network Analysis employs technology and human expertise to measure influence relating to a conversation on a specific topic.

High-precision influencer outreach made possible

Influencer to topic

We dissect the media discussion around any issue of interest into key topics and identify the influencers and stakeholders driving the discussion to help you devise the right messaging strategy.

Influencer categorisation

We categorise your key influencers into actionable segments to analyse the structural properties of the discussion and track the reputation flows concerning your issue of interest.

Favourability analysis

We deep-dive into the stated opinions of your key influencers to identify the endorsers, swing-voters and critics in the discussion.

Influencer to media channel

We map the publications, reporters, social networks, and blogs propagating the discussion to help you develop an efficient media strategy.

Our approach

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Patented methodology

Analyst-driven

NLP- based

Dynamic network mapping

Interactive visualisations

Guide to influencer mapping

Our guide will equip you with valuable knowledge in the complex process of identifying key stakeholders and influencers’ engagement that matter most to your issues, causes and organization.

Guide to influencer mapping

Our guide will equip you with valuable knowledge in the complex process of identifying key stakeholders and influencers’ engagement that matter most to your issues, causes and organization.

Integrate your corporate reputation evaluation

Media analytics
Social media analytics
Reputation analytics
Media monitoring

Getting more from analytics is quick and simple

You describe your challenge. We collect relevant data and apply agile analytics. You are up and running for your next strategic move.

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