Latest thinking
Commetric among the AMEC Awards 2018 Winners
We are honoured to announce that our collaboration with EY ‘Reaching the digital decision makers – how media research changed positioning, language and practice at EY’ has been distinguished at the AMEC Awards 2018 in the ‘Most impactful client recommendations arising...
Brexit in the Media: How Banks Gain Shares in the Brexit Coverage
In the frenetic reports about everything Brexit-related, one industry palpably dominates the headlines: banking. This is because the UK’s economy is more reliant on the service sector than any of its G7 counterparts – services secure around 80% of the country’s GDP –...
Crisis PR After a Hack: Case Studies
As the business world implements new technologies at an overwhelmingly accelerating pace and companies fiercely play “who’s more digital”, cybersecurity risks increase by the day. The US government has estimated that more than 4000 ransomware attacks have occurred...
Commetric and EY win 2018 Diamond SABRE Award
We are happy to announce that our joint venture with EY ‘Finding the Audience for the Digitisation Debate’ won the 2018 Diamond SABRE Award in the ‘Research and Planning’ category. The trophy, which acknowledges superior achievements in branding, reputation and...
![Banks Go Digital: Media Insights for the UK Market [Infographic]](https://commetric.com/wp-content/uploads/2018/06/Banks-Go-Digital-2019-400x250.jpg)
Banks Go Digital: Media Insights for the UK Market [Infographic]
Commetric has utilised its patented software tools and exerienced analysts to determine which trends dominate the media coverage of UK’s financial services sector and which banks and fintech start-ups gained the largest share of voice. The infographic below presents...
The Meghan Markle Effect: Lessons in Brand Storytelling
Hot on the heels of Buckingham Place’s announcement about the wedding of Meghan Markle and Prince Harry, brand valuation consultancy Brand Finance predicted that the ceremony will contribute around £500 million to the British economy, primarily in tourism. This...
The Digital Dawn of Finance: How Banks Keep Up with Fintech
There are few industries which undergo more rapid metamorphoses than the financial services. Still experiencing the after quakes of its 2008 crisis, the world of finance seems in an ongoing process of redefining itself. Of course, the media plays a key role here, as...
Surviving in the Wild of Crypto Regulations: A Guide for Investor Relations
One of the main challenges for investor relations professionals working in fintech is to always be up-to-date with the regulatory climate in their respective industry. This is especially true for the so-called digital economy, a sector growing seven times faster than...
Commetric and EY win EMEA In2 SABRE Award
We are proud to announce that our collaboration with EY ‘Finding the Audience for the Digitisation Debate’ won the ‘Best use of social media or analytics for audience insights or influencer targeting’ category at the 2018 In2 EMEA SABRE Awards. The In2 SABREs...