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EHA 2022: What Hematology Trends Attracted Media Attention?

EHA 2022: What Hematology Trends Attracted Media Attention?

The European Hematology Association’s 2022 Congress saw many pharma companies present their latest work in blood cancer research. Our analysis found that lymphoma became the focus of the media debate around EHA 2022, while companies that reported M&A deals...

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Cannes Lions 2022: Which Trends Got the Industry Talking?

Cannes Lions 2022: Which Trends Got the Industry Talking?

The first Cannes Lions since the start of the pandemic attracted a fair share of media attention, as reporters and analysts tried to discern the underlying trends shaping the marketing sector’s future. We found that tech companies like Spotify, Google, Netflix and...

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Using Media Data to Evaluate the ‘S’ Factor in ESG

Using Media Data to Evaluate the ‘S’ Factor in ESG

We used Commetric's reputation analytics platform ComVix to analyse 328,264 English language articles around ESG published in the period Jan'21-Mar'22 in more than 30,000 media outlets. For more on this topic, read our analysis: "How Can PR and Comms Put the “S” in...

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How Can PR and Comms Put the “S” in ESG? A Media Analysis

How Can PR and Comms Put the “S” in ESG? A Media Analysis

While the 'E' and the 'G' are now more or less well-defined when it comes to the public understanding of ESG, the 'S' has not been given the same attention. Our media analysis found that philanthropy and diversity are the most powerful 'S' reputation drivers, while...

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Davos 2022: What Are the Key Takeaways for PR and Comms?

Davos 2022: What Are the Key Takeaways for PR and Comms?

Image: World Economic Forum/Sikarin Fon Thanachaiary Although the Davos summit didn't produce many headlines this year, a good understanding of the issues discussed at the summit may help PR and comms professionals gauge a measure of where global conversations are...

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