More with analytics

Pepsi Ad Controversy Media Insights

VIEW REPORT The adverse reaction to Pepsi’s ‘Live For Now’ video travelled round the world, fast. After initially defending the ad, Pepsi quickly decided to pull it, putting out a statement apologising for the misjudgement. At Commetric, we decided to dig into the...

read more

Integrated Evaluation: Traditional and Social Media Analytics

It’s now clear that there is no distinction between an online and offline communication strategy. So, measuring your traditional media coverage independently from your performance across social channels is destined for failure. In this regard, it’s been almost two...

read more

Oncology in UK Media [Infographic]

VIEW INFOGRAPHIC Commetric has used its award winning technology to create an interactive dashboard tracking Oncology related coverage. The platform indexes the prominent issues, companies, products and executives being referenced in this space, highlighting...

read more

Storytelling and Sports: Under Armour vs Nike (Part II)

In the previous blog post, we discussed how Facebook topic data can help sportswear brand Under Armour improve its storytelling by collecting authentic consumer stories through social data and using them to add ever-deepening layers of meaning to its brand...

read more

Need to know more about analytics?

Get our latest insights and valuable content delivered every couple of weeks directly to your inbox.

Subscribe to our newsletter

By submitting this form, you are confirming you have read and agree to our Privacy Policy.

Pin It on Pinterest