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The Digital Dawn of Finance: How Banks Keep Up with Fintech

The Digital Dawn of Finance: How Banks Keep Up with Fintech

There are few industries which undergo more rapid metamorphoses than the financial services. Still experiencing the after quakes of its 2008 crisis, the world of finance seems in an ongoing process of redefining itself. Of course, the media plays a key role here, as...

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Delete Facebook – The Birth of Digital Divestment?

Delete Facebook – The Birth of Digital Divestment?

By all accounts, Mark Zuckerberg is not having the best start to the year. On March 17, an investigative piece by The New York Times and The London Observer blew the lid off a previously unknown data breach, orchestrated by British company Cambridge Analytica. The...

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The Oscars – Who Won on Social Media?

The Oscars – Who Won on Social Media?

The 90th annual Academy Awards were held in Los Angeles over the weekend, honoring the highest achievements in film during the past year. With heavy competition in most major categories, and the spectre of #MeToo and #TimesUp hanging in the background, it was an event...

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Social Media in Pharma: Taming Word of Mouth

Social Media in Pharma: Taming Word of Mouth

Whether pharmaceutical companies should leverage social media is not an issue anymore. Marketing practices in the field are evolving rapidly, and as electronic communication continues expanding, pharmaceutical professionals need a good understanding of social media’s...

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Exponential Growth: The Rise of Instagram Influencers

Exponential Growth: The Rise of Instagram Influencers

Lately it feels like Facebook has been featured in the news for all the wrong reasons – hacking issues, the dissemination of fake news, content algorithm changes. But when it comes to finances, the social media giant seems to be doing better than ever. During 2017’s...

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Mapping the Top Food & Drink Trends of 2018 – Sherry

Mapping the Top Food & Drink Trends of 2018 – Sherry

Tucked between the travel and beauty sections of the latest J. Walter Thompson "Future 100" report is an entire section dedicated to emerging trends in the food & beverage industry. Vertical farming, algorithmic food design, mood factoring – concepts that may...

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