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Super Bowl LV: EVs and Humour Steal the Media Buzz

Super Bowl, which typically draws around 100 million viewers and has been frequently rated the most-watched broadcast, this year drew the smallest audience since 2007, as the pandemic prevented many from attending big viewing parties in homes and bars. This was the...

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Pfizer: Corporate Reputation Analysis Case Study

Not long ago, when a pharma company made headlines in the mainstream media, it was usually for all the wrong reasons - from the opioid crisis to high drug prices. We were so used to seeing the media demonise Big Pharma that it became common to think...

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