Insights
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Brexit in the Media: How Banks Gain Shares in the Brexit Coverage
In the frenetic reports about everything Brexit-related, one industry palpably dominates the headlines: banking. This is because the UK’s economy is more reliant on the service sector than any of its G7 counterparts – services secure around 80% of the country’s GDP –...
Crisis PR After a Hack: Case Studies
As the business world implements new technologies at an overwhelmingly accelerating pace and companies fiercely play “who’s more digital”, cybersecurity risks increase by the day. The US government has estimated that more than 4000 ransomware attacks have occurred...
Banks Go Digital: Media Insights for the UK Market [Infographic]
Commetric has utilised its patented software tools and exerienced analysts to determine which trends dominate the media coverage of UK’s financial services sector and which banks and fintech start-ups gained the largest share of voice. The infographic below presents...
The Meghan Markle Effect: Lessons in Brand Storytelling
Hot on the heels of Buckingham Place’s announcement about the wedding of Meghan Markle and Prince Harry, brand valuation consultancy Brand Finance predicted that the ceremony will contribute around £500 million to the British economy, primarily in tourism. This...
The Digital Dawn of Finance: How Banks Keep Up with Fintech
There are few industries which undergo more rapid metamorphoses than the financial services. Still experiencing the after quakes of its 2008 crisis, the world of finance seems in an ongoing process of redefining itself. Of course, the media plays a key role here, as...
Surviving in the Wild of Crypto Regulations: A Guide for Investor Relations
One of the main challenges for investor relations professionals working in fintech is to always be up-to-date with the regulatory climate in their respective industry. This is especially true for the so-called digital economy, a sector growing seven times faster than...
Delete Facebook – The Birth of Digital Divestment?
By all accounts, Mark Zuckerberg is not having the best start to the year. On March 17, an investigative piece by The New York Times and The London Observer blew the lid off a previously unknown data breach, orchestrated by British company Cambridge Analytica. The...
Electric Vehicles in Online Media – Rapid Expansion Amidst an Uncertain Future
While electric vehicles (EV) currently occupy around 1 percent of the global automotive market in terms of new car sales, most signs point to an exciting future for the sector. Industry experts and observers have admitted that growth was a bit slower to emerge than...
3 Trends Energy & Utility CEOs Should Consider While Setting Company Strategy
For the energy & utility industry, the last decade has been anything but easy. Global uncertainties – economic, social, political and regulatory – have forced professionals in the field to always be on the lookout for innovative solutions that might help them turn...