Technology

We use ‘AI’ not only in presentations

Traditions in technology development

Commetric has a long history of developing advanced technologies for media analytics. We have invested more than 250 man years of expertise to create the most elaborate platforms for end-to-end media research and advanced reputation analytics.

ComVix – our innovative reputation analytics platform

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Machine learning and NLP

ComVix is a hybrid between rule-based NLP and machine learning sub-systems that delivers precision and recall of above 90% in classifying news-reported business events.

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Granular taxonomy

While other platforms categorise entities or topics, ComVix is capable of disambiguating sentence structure to classify almost 500 business events.

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Share price and news flow

ComVix models the relationship between the corporate news and share price change to provide unique insights into company and industry reputation drivers.

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Historical metadata

ComVix has processed more than 3.6 billion media articles over the last decade to provide the most extensive archive of metadata for historical analysis and data modelling.

Cogent – our proprietary media research platform

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End-to-end functionality

Cogent supports the entire media analytics workflow to support enterprise media research teams.

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Multiple content formats

Cogent is able to process multiple formats of unstructured media data, delivering clean data for coding.

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Multiple objectives and metrics

Cogent combines qualitative and quantitative research methodologies and allows coding for a wide range of metrics.

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Interactive reporting

Cogent has an integrated reporting and analysis module which delivers interactive drill-down charts for multi-dimensional analysis.

Not all our intelligence is artificial.

AI-enabled human insight sets us apart.

Our awards and recognition

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