AI fatigue: is Tech PR missing the human touch?

AI fatigue: is Tech PR missing the human touch?

by | Mar 5, 2024 | Blog

Reading time: 3 min Our analysis of Mobile World Congress 2024 showed smartphone players fell into the comms trap of talking a lot about AI but little about specific AI-enabled use cases and experiences. The context: At this year’s Mobile World Congress (MWC),...