by Commetric | Apr 27, 2023
The Bank of England’s decision to significantly raise interest rates had an immediate impact on borrowers and savers and presented new communication challenges to UK banks. Our media analysis found that the interest rates’ impact on inflation became the...
by Commetric | Mar 28, 2023
Myriad factors contributed to SVB’s tragic story, but it was ultimately a failure of effective communication that led to the bank’s collapse. Analysing the media debate, we found that communicating to the layman is just as important as investor relations,...
by Commetric | Oct 20, 2020
Even if they don’t have an immediate impact on earnings, consumer boycotts can still significantly hurt corporate reputations, making them a top priority for PR practitioners across industries. Understanding the drivers of boycott calls through qualitative media...
by Commetric | Oct 5, 2020
We previously used Commetric’s Media Analytics to identify and discuss the companies at the centre of the media conversation around consumer boycotts. In this article, we will be taking a closer look at how boycotts spread on social media, with a specific focus...
by Commetric | Sep 30, 2020
Reading the news, it seems a new consumer boycott is born every five seconds. So often we read about a company whose actions or statements are causing outrage that many are under the impression cancel culture has become an everyday part of corporate...