by Commetric | Jan 21, 2022
In order to find out what the public relations industry will look like in 2022, Commetric interviewed several prominent PR practitioners. They expect a stronger media focus on topics such as diversity and inclusion, political divisiveness and misinformation, and also...
by Commetric | Jan 11, 2022
As COVID-19 has unequally affected many racial and ethnic minority groups, the crisis served as a call to action within the public health community, spurring pharma to pursue actionable efforts toward reversing health inequity. Our media analysis found that the top...
by Commetric | Dec 13, 2021
As consumers increasingly expect CEOs to take a stand on climate change, we decided to employ our AI-based CEO Media Visibility Tracker to see which business leaders were most prominent in the media conversation around sustainability. We found that CEOs from...
by Commetric | Dec 1, 2021
At a time when almost every major brand focuses its PR efforts on boasting sustainability credentials, some companies have started to differentiate themselves by talking about regeneration – a concept denoting a more proactive change. Our media analysis found...
by Commetric | Oct 25, 2021
As consumers become more eco-conscious and the media continues to scrutinise companies for their environmental footprint, fast-moving consumer goods players have incorporated sustainability initiatives as a central part of their PR and comms strategies. Assessing the...
