by Commetric | Aug 13, 2021
While pharma companies experienced reputational boosts thanks to the rapid vaccine development, they are now facing increasing pressure to introduce new Covid treatments, as more and more experts assert that vaccination alone won’t be enough to handle the...
by Commetric | Jul 23, 2021
The pandemic put mRNA in the media spotlight, with many stories reporting that the novel technology could be used beyond Covid. Our analysis found that mRNA’s success seen with Pfizer and Moderna has started to change the conversation around diseases such as...
by Commetric | Mar 31, 2021
It’s one of those staggering statistics: brands launch more than 30,000 new products every year and 80% of them fail. Yet, 63% of people responding to a Nielsen study said they like brands to offer new products—which means they’ll continue to try...
by Commetric | Mar 24, 2021
When it comes to vaccination hesitancy, social media platforms are by default framed as the bad guys, as their algorithms facilitated the emergence of echo-chambers. Our social media analysis shows that Twitter’s latest policy to remove false vaccination narratives...
![GSK Financial Results Analysis [Infographic]](https://commetric.com/wp-content/uploads/2021/03/Pharma-Financial-results-infographic.jpg)
by Commetric | Mar 8, 2021
Earnings announcements are one of the most popular channels for financial communications. However, the media resonance of such announcements is decreasing due to shrinking editorial staff and budgets, and most top-tier publications like the New York Times or the Wall...
