by Commetric | Aug 17, 2023
Download Commetric’s comprehensive media evaluation report on mergers and acquisitions (M&A) in the healthcare sector In today’s complex healthcare and media landscape, stakeholder mapping has never been more vital for pharma M&A communications. For...
by Commetric | Aug 17, 2023
Pfizer has long been at the forefront of innovation and growth in the healthcare industry. In its recent M&A activities, the company has provided a roadmap for how to leverage corporate communications to create value and reinforce its brand positioning....
by Commetric | Jul 14, 2023
Our media analysis found that the debate around dietary supplements continues to centre on their efficacy, with companies such as Nestlé, Unilever, GNC, and Herbalife adopting proactive PR strategies to address this challenge and communicate the scientific basis of...
by Commetric | Jun 10, 2023
The 2023 ASCO Annual Meeting presented a multitude of clinical research data on cancer care practices, with a major focus on advancements in breast cancer treatment. Our media analysis found that Novartis’ Kisqali was widely praised for its promise of boosting...
by Commetric | May 30, 2023
Analysing the mental health debate in specialised healthcare media, we found that online therapy providers Talkspace and Headspace emerged as the most influential organisations, while biotech and pharma companies have been lagging behind. We also found that the mental...
