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Finance Brands Don’t Know How to Handle Greenwashing Accusations. Here’s How They Can Elevate Their ESG Comms

Finance Brands Don’t Know How to Handle Greenwashing Accusations. Here’s How They Can Elevate Their ESG Comms

by Commetric | Nov 16, 2023

2023 has been an important year for the UK’s sustainable finance sector. The government finally unveiled its comprehensive Green Finance Strategy, while London secured its position as the world’s leading centre for green finance. But despite the...
Beyond Health: Fast Food Comms Missed the Bigger Picture in Their Reputation Management

Beyond Health: Fast Food Comms Missed the Bigger Picture in Their Reputation Management

by Commetric | Nov 6, 2023

View a one-page infographic summary of the analysis PR and comms working in the UK fast food sector have focused their efforts predominantly on health-related messages, as fast food continues to maintain its long-standing reputation for being unhealthy, to the extent...
Navigating the Turbulent Waters of Energy Giants’ Reputation: A Deep-Dive with Commetric’s Senior Consultant, Sofia Tzamarelou

Navigating the Turbulent Waters of Energy Giants’ Reputation: A Deep-Dive with Commetric’s Senior Consultant, Sofia Tzamarelou

by Commetric | Oct 9, 2023

In the intricate and often turbulent world of the energy sector, managing and measuring corporate reputation presents a formidable challenge. The sector, dominated by behemoths like Shell, BP, Chevron, and ExxonMobil, is perpetually under the scrutiny of various...
Caught in the Winds of Change: Navigating the High-Stakes PR Landscape of Offshore Wind Energy

Caught in the Winds of Change: Navigating the High-Stakes PR Landscape of Offshore Wind Energy

by Commetric | Jul 27, 2023

As the media portrays offshore wind as crucial for the energy transition, energy companies like Equinor and Shell have utilised technological innovation narratives to establish their leadership role in renewable energy efforts. Our media analysis found that the...
The Plastic Pollution Debate Has Changed. Here’s Why PR Pros Need to Overhaul Their Green Strategy

The Plastic Pollution Debate Has Changed. Here’s Why PR Pros Need to Overhaul Their Green Strategy

by Commetric | Jun 23, 2023

Our media analysis found that new regulations across the world marked a turning point in the media debate on plastic pollution while recycling came under fire. We also found that reuse initiatives tend to generate more positive headlines, while transparency and data...
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Recent Posts

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  • Finance Brands Don’t Know How to Handle Greenwashing Accusations. Here’s How They Can Elevate Their ESG Comms
  • From Responsible Tourism to AI: The Travel Trends That Shaped WTM 2023
  • UK’s Slow 5G Adoption Is Because of Bad PR. Here Are 3 Data-Based Insights on How to Fix It

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