by Commetric | Jan 21, 2022
In order to find out what the public relations industry will look like in 2022, Commetric interviewed several prominent PR practitioners. They expect a stronger media focus on topics such as diversity and inclusion, political divisiveness and misinformation, and also...
by Commetric | Jan 11, 2022
As COVID-19 has unequally affected many racial and ethnic minority groups, the crisis served as a call to action within the public health community, spurring pharma to pursue actionable efforts toward reversing health inequity. Our media analysis found that the top...
by Commetric | Jan 4, 2022
While the presidential election, the pandemic and racial reckoning were stories that drove intense interest and engagement to news outlets in 2020, some metrics suggest that 2021 represented the inevitable hangover: engagement with news content plummeted...
by Commetric | Dec 13, 2021
As consumers increasingly expect CEOs to take a stand on climate change, we decided to employ our AI-based CEO Media Visibility Tracker to see which business leaders were most prominent in the media conversation around sustainability. We found that CEOs from...
by Commetric | Dec 2, 2021
We are very proud to announce that our work with Novartis won 2 awards at the 2021 AMEC Awards. Our entry, “Integrated multichannel measurement for World Sight Day and XOVA”, was recognised in the categories of Best use of measurement for a single event or campaign...
