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From Data to Story: Why Media Analytics Is the Key to Clinical Trial Communications

From Data to Story: Why Media Analytics Is the Key to Clinical Trial Communications

by Commetric | Oct 2, 2023 | Blog

Download Commetric’s comprehensive media analytics report on clinical trial communications. Communicating clinical trial results is one of the biggest challenges for PR and comms pros in pharma. Distilling scientific data into comprehensible messages that...
AI, Partnerships and Protesters: Inside the Media Frenzy at DSEI London 2023

AI, Partnerships and Protesters: Inside the Media Frenzy at DSEI London 2023

by Commetric | Sep 21, 2023 | Blog

From 12 to 15 September, the core of the defence industry met at Excel London for the 2023 edition of the Defence Security and Equipment International, DSEI in short. The show included big names like BAE Systems, Lockheed Martin, Thales and Rolls Royce,...
Is Banking’s Crisis PR Stuck in the Stone Age? Why Media Analytics is Crucial for Today’s Cybersecurity Challenges

Is Banking’s Crisis PR Stuck in the Stone Age? Why Media Analytics is Crucial for Today’s Cybersecurity Challenges

by Commetric | Sep 18, 2023 | Blog

View a one-page infographic summary of the analysis Traditionally, banking has maintained a reputation for having one of the most mature and collaborative approaches to cybersecurity. However, in the current climate of the cost-of-living crisis, which has heightened...
Sugar Substitutes Became FMCG’s Newest Reputation Risk. Here’s What Brands Should Do

Sugar Substitutes Became FMCG’s Newest Reputation Risk. Here’s What Brands Should Do

by Commetric | Sep 4, 2023 | Blog

View a one-page infographic summary of the analysis While sugar has long been at the centre of health-related controversies in the FMCG industry, companies now face another threat to their reputation: the artificial sweeteners they use as sugar substitutes are also...
Unlocking Competitive Advantage: How Media Analytics Can Mitigate Reputational Risk for FMCG Companies

Unlocking Competitive Advantage: How Media Analytics Can Mitigate Reputational Risk for FMCG Companies

by Commetric | Aug 30, 2023 | Blog

In an era where consumer perceptions can swing wildly from one news cycle to the next, the stakes have never been higher for Fast-Moving Consumer Goods (FMCG) companies like Unilever, P&G, and L’Oréal. Managing media reputation is no longer a...
How Media Analytics and White Space Mapping Can Transform Open Banking Communications

How Media Analytics and White Space Mapping Can Transform Open Banking Communications

by Commetric | Aug 22, 2023 | Blog

View a one-page infographic summary of the analysis Open banking – a system that provides third-party access to financial data through the use of application programming interfaces (APIs) – arrived in the UK in 2018 as an initiative aimed at...
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