by James Robbins | Jun 17, 2024 | Blog
The success of offshore wind power depends on winning a battle against false narratives, which requires energy companies to tailor their communication strategies to diverse audience segments. The problem: We noticed the signs a year ago, but now it’s clear –...
by Commetric | Oct 9, 2023 | Blog
In the intricate and often turbulent world of the energy sector, managing and measuring corporate reputation presents a formidable challenge. The sector, dominated by behemoths like Shell, BP, Chevron, and ExxonMobil, is perpetually under the scrutiny of various...
by Commetric | Jul 27, 2023 | Blog
As the media portrays offshore wind as crucial for the energy transition, energy companies like Equinor and Shell have utilised technological innovation narratives to establish their leadership role in renewable energy efforts. Our media analysis found that the...
