by Commetric | Jan 22, 2024 | Blog
CEOs are increasingly called upon to address the impacts of innovation not only within their businesses but also in society at large. This was one of the main findings of Edelman’s Trust Barometer, which was released for the World Economic Forum in Davos this...
by Commetric | Dec 20, 2023 | Blog
The Digital Persona of Pharma Leadership In an age where digital presence is as crucial as the decisions made in the boardroom, pharmaceutical CEOs are embracing new roles as influencers and thought leaders. No longer confined to the realms of R&D and healthcare...
by Commetric | Mar 1, 2023 | Blog
Black History Month is an excellent opportunity for brands to celebrate and honour the contributions of Black Americans to our society and culture. Our media analysis around this year’s Black History Month found that It’s essential to amplify diverse voices...
by Commetric | Feb 24, 2023 | Blog
Instead of resisting change, many oil companies are turning into active electromobility players by getting into EV charging, not least because they want to refashion themselves as sustainability heroes. Our media analysis found that in order to position themselves as...
by Commetric | Feb 20, 2023 | Blog
The Super Bowl is advertising’s biggest stage, with advertisers jockeying to get their products in front of the more than 100 million people that watch each year. Our media analysis found that alcohol emerged as a new competitive arena, while the most...
