by Maya Koleva | Jun 19, 2025 | Blog
At the recent AMEC Global Summit in Vienna, I shared two stories: one a fairy tale, the other a horror story. Both involved using GenAI to answer client research questions, and both taught us something vital about how we use emerging technologies in media analytics....
by Commetric | Jan 3, 2024 | Blog
At Commetric, we’re in the habit of turning to data to answer any question. So, when we wanted to look at the most prominent PR trends in 2023, we decided to check which of our analyses received the most attention from our readers – who are predominantly...
by Commetric | Oct 30, 2023 | Blog
An estimated 33,000 people walked the halls of the European Society for Medical Oncology’s (ESMO) 2023 gathering. The event – which has a reputation for being the most influential oncology congress – is used by many pharma companies as a...
by Commetric | Oct 2, 2023 | Blog
Download Commetric’s comprehensive media analytics report on clinical trial communications. Communicating clinical trial results is one of the biggest challenges for PR and comms pros in pharma. Distilling scientific data into comprehensible messages that...
by Commetric | Aug 17, 2023 | Blog
Download Commetric’s comprehensive media evaluation report on mergers and acquisitions (M&A) in the healthcare sector In today’s complex healthcare and media landscape, stakeholder mapping has never been more vital for pharma M&A communications. For...