by Commetric | Jul 23, 2019 | Blog
“We are determined to generate long-term, sustainable returns for shareholders and restore the reputation of Deutsche Bank,” said Christian Sewing, Deutsche Bank’s CEO, in a statement announcing a radical transformation of Germany’s biggest lender....
by Commetric | Jul 12, 2019 | Blog
The legal twists and turns of the market have dominated the recent media discussion around biosimilars, while the general awareness of the drugs among patients, physicians and pharmacists remains relatively low. Using our Influencer Network Analysis (INA) methodology,...
by Commetric | Jun 27, 2019 | Blog
Every year, the Cannes Lions International Festival of Creativity gives communications professionals an opportunity to reflect on the state of the advertising industry. This June’s instalment saw a whopping 26 Grand Prix awards, with three campaigns standing out with...
by Commetric | May 29, 2019 | Blog
“We don’t have the strongest reputation on privacy right now, to put it lightly”, Mark Zuckerberg said at F8, Facebook’s conference at the end of April. “But I’m committed to doing this well and starting a new chapter for our product.” This new...
by Commetric | Apr 22, 2019 | Blog
While the study of crisis management within public relations has emerged with industrial and environmental accidents, the practice quickly evolved to incorporate online cataclysms as one of its main points of concern, as the increasing empowerment of stakeholder...
