Brand management | Commetric

Storytelling and Sports: The Perfect Pairing (Part I)

by Commetric | Aug 30, 2016 | Blog

“Storytelling” is certainly one of the buzzwords that all marketers try to make an invariable part of their jargon, and in terms of storytelling as a branding tool, it is now common to argue that any brand story is a good brand story, if only for the sake...