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Is Banking’s Crisis PR Stuck in the Stone Age? Why Media Analytics is Crucial for Today’s Cybersecurity Challenges

Is Banking’s Crisis PR Stuck in the Stone Age? Why Media Analytics is Crucial for Today’s Cybersecurity Challenges

by Commetric | Sep 18, 2023 | Blog

View a one-page infographic summary of the analysis Traditionally, banking has maintained a reputation for having one of the most mature and collaborative approaches to cybersecurity. However, in the current climate of the cost-of-living crisis, which has heightened...
The UK Mortgage Crisis Demands New Approaches to Financial Comms. Here’s What PR Pros Should Know

The UK Mortgage Crisis Demands New Approaches to Financial Comms. Here’s What PR Pros Should Know

by Commetric | Jun 28, 2023 | Blog

The mortgage crisis in the UK has dominated the media conversation in recent months due to rising interest rates, potentially impacting over 2 million mortgage holders and causing economic slowdown fears. Our media analysis found that banks’ reactions to the...
Banking on Trust: Navigating the PR Minefield Amid Interest Rate Hikes and Inflation Debates in the UK Financial Sector

Banking on Trust: Navigating the PR Minefield Amid Interest Rate Hikes and Inflation Debates in the UK Financial Sector

by Commetric | Apr 27, 2023 | Blog

The Bank of England’s decision to significantly raise interest rates had an immediate impact on borrowers and savers and presented new communication challenges to UK banks. Our media analysis found that the interest rates’ impact on inflation became the...
Bad PR Can Trigger Another Financial Crisis. Just Look at Silicon Valley Bank’s Collapse

Bad PR Can Trigger Another Financial Crisis. Just Look at Silicon Valley Bank’s Collapse

by Commetric | Mar 28, 2023 | Blog

Myriad factors contributed to SVB’s tragic story, but it was ultimately a failure of effective communication that led to the bank’s collapse. Analysing the media debate, we found that communicating to the layman is just as important as investor relations,...
Consumer Boycotts: How Can PR Deal With the New Era of Activism?

Consumer Boycotts: How Can PR Deal With the New Era of Activism?

by Commetric | Oct 20, 2020 | Blog

Even if they don’t have an immediate impact on earnings, consumer boycotts can still significantly hurt corporate reputations, making them a top priority for PR practitioners across industries. Understanding the drivers of boycott calls through qualitative media...
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