by Commetric | Jul 12, 2019 | Blog
The legal twists and turns of the market have dominated the recent media discussion around biosimilars, while the general awareness of the drugs among patients, physicians and pharmacists remains relatively low. Using our Influencer Network Analysis (INA) methodology,...
by Dimitar Ganev | Jul 5, 2019 | Blog
The annual meetings of the world’s most powerful leaders are among the most widely covered global events in the media, with the messages conveyed by the Group of 20 (G20) making an immediate impact on markets and investment sentiments. As such, we might suggest that...
by Commetric | May 29, 2019 | Blog
“We don’t have the strongest reputation on privacy right now, to put it lightly”, Mark Zuckerberg said at F8, Facebook’s conference at the end of April. “But I’m committed to doing this well and starting a new chapter for our product.” This new...
by Commetric | Apr 22, 2019 | Blog
While the study of crisis management within public relations has emerged with industrial and environmental accidents, the practice quickly evolved to incorporate online cataclysms as one of its main points of concern, as the increasing empowerment of stakeholder...
by Dimitar Ganev | Apr 12, 2019 | Blog
Boeing, the world’s largest commercial aircraft manufacturer, is in the midst of a swelling PR crisis after the Lion Air crash in October 2018 and the Ethiopian Airlines crash in March 2019. The fatal accidents involved the same jet model, the Boeing’s best-selling...
