by Commetric | Jun 23, 2022 | Blog
Pinkwashing is quickly becoming a new crisis management concern for many brands, as a growing number of critics feel that corporations approach LGBTQ+ campaigns as a mere PR exercise to win over new consumers. Our media analysis found that the most prominent...
by Commetric | Jun 13, 2022 | Blog, ESG
While the ‘E’ and the ‘G’ are now more or less well-defined when it comes to the public understanding of ESG, the ‘S’ has not been given the same attention. Our media analysis found that philanthropy and diversity are the most...
by Commetric | Jun 3, 2022 | Blog
Image: World Economic Forum/Sikarin Fon Thanachaiary Although the Davos summit didn’t produce many headlines this year, a good understanding of the issues discussed at the summit may help PR and comms professionals gauge a measure of where global conversations...
by Commetric | May 30, 2022 | Newsroom
We are honoured to announce that our work with Novartis won The Diamond SABRE Award for Superior Achievement in Research and Planning at the 2022 SABRE Awards EMEA. Our entry, “Reshaping quarterly financial results comms strategy based on...
by Commetric | May 27, 2022 | Blog
Covid has caused a massive acceleration in the use of telehealth but as the virus winds down, the question of whether or not telehealth will blossom and enjoy widespread adoption remains to be seen. Our analysis found that telehealth players like...