by Commetric | Jan 3, 2024 | Blog
At Commetric, we’re in the habit of turning to data to answer any question. So, when we wanted to look at the most prominent PR trends in 2023, we decided to check which of our analyses received the most attention from our readers – who are predominantly...
by Commetric | Dec 11, 2023 | Blog
2023 has been a year dominated by topics like AI and inflation. Despite these new trends, the public perception of the climate crisis has been heightened by the exceptional summer just experienced in much of the northern hemisphere, which saw weather and climate...
by Commetric | Jun 23, 2023 | Blog
Our media analysis found that new regulations across the world marked a turning point in the media debate on plastic pollution while recycling came under fire. We also found that reuse initiatives tend to generate more positive headlines, while transparency and data...
by Commetric | Dec 23, 2022 | Blog, ESG
Although the pharma industry still doesn’t have a reputation for being a major polluter, the media is starting to focus more and more on its environmental footprint, as recent studies showed that it’s actually dirtier than the global automotive production...
by Commetric | Dec 9, 2022 | Blog
As sustainable food is quickly becoming a major trend, brands need to adapt their PR strategies to consumers who no longer look at food from a personal health perspective but as a sustainability statement. Our media analysis suggests that PR pros should tread a fine...