Single-use plastic has become a central topic for a growing number of high-profile media publications. In line with the increasing focus on broader themes such as climate change and sustainability, the media conversation around plastic pollution is becoming livelier and livelier, fuelling an ever-dynamic discussion on social media.
The infographic below presents part of the findings that came out of our media analysis around the topic of single-use plastics. Our 30-page analysis report looks into the topics and brands driving coverage around single-use plastic, the key messages pertaining to the top brands in the media discussion, and the influencers in traditional and social media.