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Artwashing: What Should PR and Comms Know Before Sponsoring the Arts?

Artwashing: What Should PR and Comms Know Before Sponsoring the Arts?

by Commetric | Oct 21, 2022 | Blog

Although accusations of artwashing are still not as widespread as those of greenwashing or pinkwashing, the use of the term across media outlets is gradually increasing – meaning that it could soon transform into a serious reputational danger for brands which...

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