by Commetric | Jan 21, 2022 | Blog
In order to find out what the public relations industry will look like in 2022, Commetric interviewed several prominent PR practitioners. They expect a stronger media focus on topics such as diversity and inclusion, political divisiveness and misinformation, and also...
by Commetric | Dec 13, 2021 | Blog
As consumers increasingly expect CEOs to take a stand on climate change, we decided to employ our AI-based CEO Media Visibility Tracker to see which business leaders were most prominent in the media conversation around sustainability. We found that CEOs from...
by Commetric | Dec 1, 2021 | Blog
At a time when almost every major brand focuses its PR efforts on boasting sustainability credentials, some companies have started to differentiate themselves by talking about regeneration – a concept denoting a more proactive change. Our media analysis found...
by Commetric | Oct 25, 2021 | Blog
As consumers become more eco-conscious and the media continues to scrutinise companies for their environmental footprint, fast-moving consumer goods players have incorporated sustainability initiatives as a central part of their PR and comms strategies. Assessing the...
by Commetric | Mar 19, 2021 | Blog
Before the pandemic, the media conversation around plastic pollution was becoming livelier and livelier, fuelling an ever-dynamic discussion on social media, in line with the increasing focus on broader themes such as climate change and sustainability. As public...