by Commetric | Feb 20, 2023 | Blog
The Super Bowl is advertising’s biggest stage, with advertisers jockeying to get their products in front of the more than 100 million people that watch each year. Our media analysis found that alcohol emerged as a new competitive arena, while the most...
by Commetric | Feb 16, 2023 | Blog
The biggest event in the gaming calendar, ICE London, set a new attendance record, as it returned to full-scale post-pandemic this February. Our analysis of the media debate around the event showed that safer gambling moved centre stage, while gambling companies...
by Commetric | Feb 13, 2023 | Newsroom
We are thrilled to announce that Commetric has been shortlisted for two Diamond SABRE Awards EMEA 2023. Our work with EY on understanding brand positioning and opportunities in a post-COVID digital transformation sector was nominated for The SABRE Award for...
by Commetric | Feb 9, 2023 | Blog
The high-flying tech industry is facing a reckoning as the economy slows, with companies like Amazon, Google and Microsoft making headlines with their massive layoffs. Our media analysis found that the tech industry became the centre of the inflation narrative and...
by Commetric | Feb 1, 2023 | Blog
Veganuary celebrated its 10th anniversary in 2023 with a record number of people taking the challenge to avoid meat for the first month of the year. Our media analysis suggests that PR and comms pros should strip vegan food of its premium connotations amid the cost-of...
