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Plastic-Free July 2022: What Can We Learn About Sustainability Comms?

Plastic-Free July 2022: What Can We Learn About Sustainability Comms?

by Commetric | Jul 28, 2022 | Blog

As Plastic-Free July comes to an end, we analysed the media debate around the global movement to see what we can learn from a PR and comms perspective. We found that Plastic-Free July is still not a massive initiative and brands should take part by focusing on...
EHA 2022: What Hematology Trends Attracted Media Attention [Infographic]

EHA 2022: What Hematology Trends Attracted Media Attention [Infographic]

by Commetric | Jul 27, 2022 | Blog

The European Hematology Association’s (EHA) 2022 Hybrid Congress was covered widely by specialised pharma media outlets like Hematology Advisor, Fierce Biotech and Medscape, as well as some business publications like Reuters and Seeking Alpha. To see what stood out...
EHA 2022: What Hematology Trends Attracted Media Attention?

EHA 2022: What Hematology Trends Attracted Media Attention?

by Commetric | Jul 22, 2022 | Blog

The European Hematology Association’s 2022 Congress saw many pharma companies present their latest work in blood cancer research. Our analysis found that lymphoma became the focus of the media debate around EHA 2022, while companies that reported M&A deals...
PR in a Cost-of-Living Crisis: How Can Brands Use Media Analytics to Communicate Better Around Inflation?

PR in a Cost-of-Living Crisis: How Can Brands Use Media Analytics to Communicate Better Around Inflation?

by Commetric | Jul 13, 2022 | Blog

Inflation is now what Covid was in 2020 – it gives rise to scary media stories every day and dominates the conversation around every industry. We suggest that PR pros should use media analytics to understand what drives inflation stories and how inflation...
ASCO 2022: What Are the PR Takeaways from Oncology’s Biggest Event?

ASCO 2022: What Are the PR Takeaways from Oncology’s Biggest Event?

by Commetric | Jul 4, 2022 | Blog

The first meeting of the American Society of Clinical Oncology since the start of the pandemic was covered by many pharma publications which followed a wealth of exciting data across the oncology spectrum. Our media analysis found that ASCO gave rise to a new...
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