by Commetric | Nov 17, 2020 | Blog
Measuring and subsequently managing chief executive officer (CEO) brand image and reputation is essential for CEOs and their companies, especially in the age of social media. Recent research by global PR advisory firm FTI Consulting has shown that fast-growth...
by Commetric | Oct 20, 2020 | Blog
Even if they don’t have an immediate impact on earnings, consumer boycotts can still significantly hurt corporate reputations, making them a top priority for PR practitioners across industries. Understanding the drivers of boycott calls through qualitative media...
by Commetric | Aug 25, 2020 | Blog
Chinese video-sharing app TikTok found itself embroiled in a severe political crisis as President Donald Trump threatened to ban it from operating in the US, one of its biggest markets, over concerns that the platform could pass US data to Chinese state agencies....
by Commetric | Jul 9, 2020 | Newsroom
We are very proud to have been distinguished at the AMEC Awards 2020 in five categories. Our multi-market measurement and evaluation programme for VisitBritain in cooperation with Notified won silver for Best multi-market reporting and a bronze ‘Step change award’ for...
![Does Big Tech Have a PR Problem? [Infographic]](https://commetric.com/wp-content/uploads/2020/08/Big-Tech-Infographic.jpg)