by Commetric | Mar 1, 2023 | Blog
Black History Month is an excellent opportunity for brands to celebrate and honour the contributions of Black Americans to our society and culture. Our media analysis around this year’s Black History Month found that It’s essential to amplify diverse voices...
by Commetric | Feb 24, 2023 | Blog
Instead of resisting change, many oil companies are turning into active electromobility players by getting into EV charging, not least because they want to refashion themselves as sustainability heroes. Our media analysis found that in order to position themselves as...
by Commetric | Feb 20, 2023 | Blog
The Super Bowl is advertising’s biggest stage, with advertisers jockeying to get their products in front of the more than 100 million people that watch each year. Our media analysis found that alcohol emerged as a new competitive arena, while the most...
by Commetric | Apr 29, 2020 | Blog
The increasingly popular conspiracy theory linking 5G and the coronavirus pandemic has put telecoms companies in a crisis communications mode, as their masts were attacked by anti-5G activists. Conducting a media analysis of the conversation around the conspiracy, we...
by Commetric | Apr 2, 2020 | Blog
In addition to the healthcare aspects of the coronavirus pandemic, the media has been engrossed in extensive reports and analyses of how the outbreak disrupts the global economy. Most publications point out that we’re witnessing one of the biggest economic...
