by Georgi Ivanov | Oct 24, 2024 | Blog
The fintech sector only recently began to see consistent profitability. And it’s making a strategic pivot in its PR and comms. Traditionally, fintechs have concentrated most of their communications efforts on attracting new users and building brand awareness. But...
by Commetric | Aug 22, 2023 | Blog
View a one-page infographic summary of the analysis Open banking – a system that provides third-party access to financial data through the use of application programming interfaces (APIs) – arrived in the UK in 2018 as an initiative aimed at...
by Commetric | Jul 24, 2023 | Blog
UK neobanks, once hailed as revolutionary disruptors set to redefine the financial landscape, are now under scrutiny, with many industry commentators questioning their long-term viability. So what should comms execs in finance know? To find out, we analysed 773...
by Commetric | May 17, 2021 | Blog
Digital-only banks are increasingly under the media spotlight, as they try to capitalise on the limitations of traditional banking and the negative reputation of legacy finance brands. The recent media debate around neobanking featured big tech players like Google and...
by Dimitar Ganev | Jan 31, 2019 | Blog
In the beginning of every year, the media shines its spotlight on the Swiss Alpine town of Davos, where political and business leaders from around the world gather to chew over the issues of the day. Interestingly, the conversation around this January’s World Economic...
