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Big Oil and Sustainable Energy: Sowing the Seeds of Green Reputation

Big Oil and Sustainable Energy: Sowing the Seeds of Green Reputation

by Dimitar Ganev | Jun 12, 2019 | Blog

Facing pressure from policy makers and investors, oil companies have started to put sustainability at the top of their agenda and to reposition themselves as trusted clean energy brands. In this blog post, we analyse the recent media conversation around renewable...
From Media Data to Reputation Analytics: A Case Study of Facebook

From Media Data to Reputation Analytics: A Case Study of Facebook

by Commetric | May 29, 2019 | Blog

“We don’t have the strongest reputation on privacy right now, to put it lightly”, Mark Zuckerberg said at F8, Facebook’s conference at the end of April. “But I’m committed to doing this well and starting a new chapter for our product.” This new...
Vaccination in the Media: An Ongoing Immunisation Against Misinformation

Vaccination in the Media: An Ongoing Immunisation Against Misinformation

by Dimitar Ganev | May 9, 2019 | Blog

The spread of vaccination-related conspiracy theories has become a key subject of study for media researchers, social psychologists and medical professionals. The phenomenon has also emerged as a pressing concern when it comes to reputation management in the pharma...
The Anatomy of a Social Media Crisis: Lessons from the Fashion and Food Industries

The Anatomy of a Social Media Crisis: Lessons from the Fashion and Food Industries

by Commetric | Apr 22, 2019 | Blog

While the study of crisis management within public relations has emerged with industrial and environmental accidents, the practice quickly evolved to incorporate online cataclysms as one of its main points of concern, as the increasing empowerment of stakeholder...
Boeing’s Ethiopian Crash: A Study in Bad Crisis Management

Boeing’s Ethiopian Crash: A Study in Bad Crisis Management

by Dimitar Ganev | Apr 12, 2019 | Blog

Boeing, the world’s largest commercial aircraft manufacturer, is in the midst of a swelling PR crisis after the Lion Air crash in October 2018 and the Ethiopian Airlines crash in March 2019. The fatal accidents involved the same jet model, the Boeing’s best-selling...
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