by Commetric | Jan 26, 2023
The World Economic Forum’s first winter meeting in Davos since 2020 saw several recurring themes in the global media coverage, ranging from the state of the global economy to the potential for technology and innovation as a force for good. Our media analysis found...
by Commetric | Jan 6, 2023
In order to find out what the public relations industry will look like in 2023, Commetric interviewed several prominent PR practitioners. They expect economic turbulence to make strategic counsel more valuable and AI to have a big impact on the sector. In addition,...
by Commetric | Dec 23, 2022
Although the pharma industry still doesn’t have a reputation for being a major polluter, the media is starting to focus more and more on its environmental footprint, as recent studies showed that it’s actually dirtier than the global automotive production...
by Commetric | Dec 9, 2022
As sustainable food is quickly becoming a major trend, brands need to adapt their PR strategies to consumers who no longer look at food from a personal health perspective but as a sustainability statement. Our media analysis suggests that PR pros should tread a fine...
by Commetric | Nov 25, 2022
Following a year of climate-related disasters and broken temperature records, COP27 generated significant media interest and shifted the sustainability narrative in some new directions. Our media analysis found that “loss and damage” emerged as a new topic...
