by Commetric | Apr 5, 2023
While the debate around PFAS is still focused mainly on the chemicals industry, there is growing media scrutiny of other sectors such as food, cosmetics, retail and fashion. Our analysis suggests that brands producing PFAS could learn some health comms lessons from...
by Commetric | Mar 21, 2023
The Defence and Security Equipment International show this year included cutting-edge products by big names like BAE Systems, Lockheed Martin, Raytheon, Thales and Rolls Royce. Our media analysis found that the Global Combat Air Programme between the UK, Japan...
by Commetric | Mar 20, 2023
The recent media debate around popular weight loss drugs such as Wegovy indicated that pharma companies might lack a deeper understanding of how obesity is discussed in the public discourse. Our media analysis around obesity suggested that pharma companies should...
by Commetric | Mar 10, 2023
Our analysis of the media debate around the demonised tobacco industry found that companies’ efforts to reposition themselves as health brands were met with significant backlash and inflicted additional harm to their reputation. We suggest that tobacco PR and...
by Commetric | Feb 16, 2023
The biggest event in the gaming calendar, ICE London, set a new attendance record, as it returned to full-scale post-pandemic this February. Our analysis of the media debate around the event showed that safer gambling moved centre stage, while gambling companies...