Oncology in UK Media [Infographic]

Oncology in UK Media [Infographic]

VIEW INFOGRAPHIC Commetric has used its award winning technology to create an interactive dashboard tracking Oncology related coverage. The platform indexes the prominent issues, companies, products and executives being referenced in this space, highlighting...
Commetric adds Neil Morrison to team as Sales Director

Commetric adds Neil Morrison to team as Sales Director

We are very pleased to welcome Neil Morrison who joins as Sales Director, responsible for further growing Commetric’s footprint in the UK. Neil brings 15 years of experience from the media intelligence industry, and has held senior positions at Gorkana and Signal...
Storytelling and Sports: Under Armour vs Nike (Part II)

Storytelling and Sports: Under Armour vs Nike (Part II)

In the previous blog post, we discussed how Facebook topic data can help sportswear brand Under Armour improve its storytelling by collecting authentic consumer stories through social data and using them to add ever-deepening layers of meaning to its brand...