by Commetric | Nov 29, 2019 | Blog
While consumer activism has been a well-established practice in the developed economies, the ubiquity of traditional and social media platforms has provided unprecedented intensity and visibility to various movements. Although some primary analyses suggest that...
by Commetric | Oct 18, 2019 | Blog
The media closely follows the automotive industry’s long journey towards reinventing itself against a backdrop of slow sales, an ongoing US-China trade war, Brexit and new European emissions regulations. For some companies, such as Volkswagen and Hyundai, the...
by Commetric | Oct 11, 2019 | Blog
The fervent messaging of climate activist Greta Thunberg has given an unprecedented vehemence to the climate change media debate, engaging politicians and corporate representatives from various sectors. As the Swede’s passionate rhetoric was met with both praise...
by Commetric | Oct 2, 2019 | Blog
The reputation of the world’s best-known lingerie retailer is under growing threat as the brand has been repeatedly accused of being anachronistic and disconnected from the current sociocultural zeitgeist. The recent media discussion around Victoria’s...
by Dimitar Ganev | Sep 20, 2019 | Blog
Sustainability has become a hot topic for the financial industry, with asset managers increasingly making investments driven by their corporate values. Environmental, Social and Governance (ESG) investing is a growing focus for many business publications, and...
by Commetric | Sep 12, 2019 | Blog
The media conversation around the biggest public health crisis in the US has immensely strengthened the already popular narrative portraying Big Pharma as an industry which prioritises profit over consumer well-being. Purdue Pharma, which was recently sued by nearly...
