by Commetric | Aug 24, 2020
TikTok in US media Chinese video-sharing app TikTok found itself embroiled in a severe political crisis as President Donald Trump threatened to ban it from operating in the US, one of its biggest markets, over concerns that the platform could pass US data to Chinese...
by Commetric | May 18, 2020
Netflix: Corporate Reputation Analysis Case Study Managing corporate reputation has turned into a strategic business objective for many companies, posing serious challenges to PR and comms teams to measure and manage reputation in real-time as standard media listening...
by Commetric | Mar 27, 2020
Energy drinks: Media analysis report Energy drinks, which represent 92% of the energy market, frequently appear in headlines across the global mainstream media, mostly in a negative light, as their health effects are wrought with controversy. Analysing the most...
by Commetric | Nov 15, 2019
Single-use plastic in the media Commetric’s 30-page media analysis report into the topic of single-use plastic is split into three parts: Traditional Media Analysis, Influencer Network Analysis, and Twitter Analysis. The main objective of the Traditional Media...
by Commetric | Oct 15, 2019
The palm oil debate in the media: from data to insights Тhis insights report illustrates how data from traditional and social media can be quantitatively and qualitatively analysed to generate actionable insights into the palm oil debate, which can be used for PR and...
