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Cashless Payments, Safety and Responsible Gambling: What Trends Emerged During Global Gaming Expo 2022?

Cashless Payments, Safety and Responsible Gambling: What Trends Emerged During Global Gaming Expo 2022?

by Commetric | Oct 28, 2022 | Blog

The media conversation around the 2022 edition of the Global Gaming Expo told a story about an industry that quickly recovered from the pandemic and that seems immune to the current financial crisis. Our media analysis found that squashing the illegal market remains a...
Artwashing: What Should PR and Comms Know Before Sponsoring the Arts?

Artwashing: What Should PR and Comms Know Before Sponsoring the Arts?

by Commetric | Oct 21, 2022 | Blog

Although accusations of artwashing are still not as widespread as those of greenwashing or pinkwashing, the use of the term across media outlets is gradually increasing – meaning that it could soon transform into a serious reputational danger for brands which...
How Can PR and Comms Use the ‘E’ to Fix ESG’s Reputation?

How Can PR and Comms Use the ‘E’ to Fix ESG’s Reputation?

by Commetric | Oct 3, 2022 | Blog, ESG

This analysis was originally published on the Institute for PR’s website. As a blend of three words, environmental, social and governance, ESG’s reputation is now tainted. Those three letters have now transformed into shorthand for much hype and no actual...
Digital Transformation: How Can Finance Brands Use PR and Comms to Win the Tech Race?

Digital Transformation: How Can Finance Brands Use PR and Comms to Win the Tech Race?

by Commetric | Sep 16, 2022 | Blog

As consumers increasingly expect their banks to act and interact more like top technology brands, many financial services industry firms have embraced digital transformation strategies. We suggest that as the digitalisation of currencies was the most widely discussed...
How Has Nuclear Energy’s Reputation Evolved? A Media Analysis

How Has Nuclear Energy’s Reputation Evolved? A Media Analysis

by Commetric | Sep 13, 2022 | Blog

Even though nuclear energy has long had an image problem and the public continues to express mixed views about it, many commentators suggest that it may now be on the cusp of a revival. Our analysis found that there were a rising number of articles lauding...
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