by Commetric | Feb 1, 2023 | Blog
Veganuary celebrated its 10th anniversary in 2023 with a record number of people taking the challenge to avoid meat for the first month of the year. Our media analysis suggests that PR and comms pros should strip vegan food of its premium connotations amid the cost-of...
by Commetric | Dec 9, 2022 | Blog
As sustainable food is quickly becoming a major trend, brands need to adapt their PR strategies to consumers who no longer look at food from a personal health perspective but as a sustainability statement. Our media analysis suggests that PR pros should tread a fine...
![Energy Drinks [Infographic]](https://commetric.com/wp-content/uploads/2022/11/Energy-Drinks-Infograpic-cover.png)
by Commetric | Nov 11, 2022 | Blog
To see how the energy sector could improve its reputation, we analysed 651 English-language articles published in the last two years in mass media outlets like the New YorkTimes, the Guardian and Reuters and in specialised industry publications like Drinks Business,...
by Commetric | Nov 4, 2022 | Blog
While energy drinks are experiencing an upheaval, they still appear in headlines across the global mainstream media mostly in a negative light, as their health effects are wrought with controversy. Our media analysis suggests that energy drinks companies should look...
by Commetric | Apr 21, 2022 | Blog
At the beginning of April 2022, Ferrero, one of the biggest chocolate and candy companies in the world, recalled Kinder Surprise products in the United Kingdom over a link to cases of salmonella, mostly in young children. A few days later, the company extended the...
