Veganuary 2023 [Infographic]

Veganuary 2023 [Infographic]

Veganuary celebrated its 10th anniversary in 2023 with a record number of people taking the challenge to avoid meat for the first month of the year. Our media analysis suggests that PR and comms pros should strip vegan food of its premium connotations amid the cost-of...
Energy Drinks [Infographic]

Energy Drinks [Infographic]

To see how the energy sector could improve its reputation, we analysed 651 English-language articles published in the last two years in mass media outlets like the New YorkTimes, the Guardian and Reuters and in specialised industry publications like Drinks Business,...