by Commetric | Aug 12, 2022 | Blog
This interview originally appeared on Cybernews.com. The recent rise of fake news and conspiracies serves as a reminder to stay vigilant and critical in this ever-connected world. Media is an integral part of our everyday life – from social media to news or...
by Commetric | Aug 5, 2022 | Blog
A new UCL study made headlines for “debunking” the serotonin imbalance theory of depression and caused a Twitter storm. Our media analysis found that the reaction from many researchers suggested that the serotonin imbalance theory has not been treated seriously...
by Commetric | Jul 28, 2022 | Blog
As Plastic-Free July comes to an end, we analysed the media debate around the global movement to see what we can learn from a PR and comms perspective. We found that Plastic-Free July is still not a massive initiative and brands should take part by focusing on...
by Commetric | Jul 27, 2022 | Blog
The European Hematology Association’s (EHA) 2022 Hybrid Congress was covered widely by specialised pharma media outlets like Hematology Advisor, Fierce Biotech and Medscape, as well as some business publications like Reuters and Seeking Alpha. To see what stood out...
by Commetric | Jul 22, 2022 | Blog
The European Hematology Association’s 2022 Congress saw many pharma companies present their latest work in blood cancer research. Our analysis found that lymphoma became the focus of the media debate around EHA 2022, while companies that reported M&A deals...