by Commetric | May 14, 2021 | Blog
The analysis originally appeared on PRmoment.com Commetric’s social media analysis shows that the typical PR influencer works at their own agency and has between 6-8K Twitter followers. At least 50% of PR influencers’ tweets are original content (as...
by Commetric | May 10, 2021 | Newsroom
We are very proud to have been shortlisted for the 2021 SABRE Awards EMEA in two categories. Our multi-market measurement and evaluation programme for VisitBritain in partnership with Intrado Digital Media was recognised in the Superior Achievement in Measurement and...
by Commetric | Apr 29, 2021 | Blog
As we’re experiencing one of the most severe health crises in history, health quite naturally moved into the spotlight for many consumers. Boosting the immune system quickly became a priority and, because people ended up cooking more at home during lockdowns,...
by Commetric | Apr 20, 2021 | Newsroom
New research from media analytics firm Commetric found that Andy Stone, policy communications manager at Facebook, is the most influential PR professional on Twitter, despite the fact that PRs working in-house at big corporations lagged behind their peers from small...
by Commetric | Apr 13, 2021 | Blog
In recent years, issues like the #MeToo movement, the male-female wage gap and women’s role in the workplace have become central for many mainstream publications. In addition, many brands started to focus their marketing efforts on addressing gender diversity, as...
