by Commetric | Aug 5, 2022 | Blog
A new UCL study made headlines for “debunking” the serotonin imbalance theory of depression and caused a Twitter storm. Our media analysis found that the reaction from many researchers suggested that the serotonin imbalance theory has not been treated seriously...
by Commetric | Jul 28, 2022 | Blog
As Plastic-Free July comes to an end, we analysed the media debate around the global movement to see what we can learn from a PR and comms perspective. We found that Plastic-Free July is still not a massive initiative and brands should take part by focusing on...
![EHA 2022: What Hematology Trends Attracted Media Attention [Infographic]](https://commetric.com/wp-content/uploads/2022/07/EHACongress2022-Infographic.jpg)
by Commetric | Jul 27, 2022 | Blog
The European Hematology Association’s (EHA) 2022 Hybrid Congress was covered widely by specialised pharma media outlets like Hematology Advisor, Fierce Biotech and Medscape, as well as some business publications like Reuters and Seeking Alpha. To see what stood out...
by Commetric | Jul 22, 2022 | Blog
The European Hematology Association’s 2022 Congress saw many pharma companies present their latest work in blood cancer research. Our analysis found that lymphoma became the focus of the media debate around EHA 2022, while companies that reported M&A deals...
by Commetric | Jul 13, 2022 | Blog
Inflation is now what Covid was in 2020 – it gives rise to scary media stories every day and dominates the conversation around every industry. We suggest that PR pros should use media analytics to understand what drives inflation stories and how inflation...
