by Commetric | Jan 13, 2023 | Blog
This January marked the first time that CES was back in full swing since the pandemic, and it was filled with headline-grabbing products aiming to set the next-generation tech trends. Our media analysis found that smart homes technology managed to generate the biggest...
by Commetric | Jan 4, 2023 | Blog
Just like 2020 and 2021 were dominated by Covid-related news, so was 2022 also shaped by a large singular narrative – the war in Ukraine. But the war and its ramifications made ever-pressing topics like sustainability and equity more pertinent than ever, as...
by Commetric | Dec 23, 2022 | Blog, ESG
Although the pharma industry still doesn’t have a reputation for being a major polluter, the media is starting to focus more and more on its environmental footprint, as recent studies showed that it’s actually dirtier than the global automotive production...
by Commetric | Dec 9, 2022 | Blog
As sustainable food is quickly becoming a major trend, brands need to adapt their PR strategies to consumers who no longer look at food from a personal health perspective but as a sustainability statement. Our media analysis suggests that PR pros should tread a fine...
by Commetric | Nov 25, 2022 | Blog
Following a year of climate-related disasters and broken temperature records, COP27 generated significant media interest and shifted the sustainability narrative in some new directions. Our media analysis found that “loss and damage” emerged as a new topic...
