by Commetric | Apr 18, 2015 | Blog
UK election week round-up: 9th to 15th April The 2015 UK parliamentary election promises to be an interesting one, considered to be the first time we’ll see a seven party race, there is no stand-out winner predicted yet and chances of a coalition are high. It is also...
by Commetric | Mar 2, 2015 | Blog
Independent business information resource FreePint, which produces reviews and assessments of tools and methodologies in the information management space, recently did a product review of Commetric’s Influencer Network Analysis. Click here (.pdf, 2.05 MB) to...
by Commetric | Dec 9, 2014 | Blog
It has been over nine months since news of the Ebola outbreak in Western Africa first erupted into Western media. Since 1976, there have been more than 30 outbreaks of Ebola in the world but officials declared this one “history’s deadliest.”[i] Starting in December...
by Commetric | Oct 9, 2014 | Blog
Many brands can face “chronic” issues which are both negative and long term. These can be real or just misinformation – either way they can be serious communications problems for our clients. Understanding their media impact is central to the...
by Commetric | Jul 28, 2014 | Blog
A top 5 energy company approached Commetric to help them understand how they could position themselves as a thought leader on the topics of energy, innovation, and technological advancements. The company’s CEO had repeatedly stated his desire to lead the industry with...
by Commetric | Jun 10, 2014 | Blog
McKinsey & Company has recently written about the ‘Strength of weak signals’ and their importance for business strategy. Their proposal suggests that snippets of information, found buried within the media can contain powerful business intelligence. “As information...